Be Contextual. Be Relevant.
If Facebook was a country, it would have a population of 400 million and be the third largest country in the world. 70% of its users are outside the United States. Nearly 50% of all users login daily....
View ArticleJunction continues to expand its team of strategists
September 28, 2010– ATLANTA, GA: Junction Creative Solutions (Junction), an Atlanta-based strategy firm, is not only growing its client portfolio but its knowledge base. Junction welcomes Thomas Tsai...
View ArticleJunction Creative Solutions Secures Senior Operations Talent To Drive...
October 6, 2010– ATLANTA, GA: Junction Creative Solutions (Junction), an Atlanta-based strategy firm, continues to focus on improving processes and operational competence by hiring top notch talent....
View ArticleFour Good UX Reasons for HTML5
HTML5 is the next major revision of the HTML spec. The following four elements / attributes can be considered the most important additions to HTML5. Canvas Element Graphics, visuals, or animations can...
View ArticleDrinking the Company Kool-Aid, and It’s Refreshing
We are proud to announce that Junction is officially drinking the company Kool-Aid! With our clients, we stress the importance of consistency in communications. We focus on aligning brand goals with...
View ArticleEXECUTION by Non-Execution
As strange as it may sound, it makes perfect sense. What do all successful businesses have in common? They execute and they deliver. Yet, it’s easy to get bogged down in the day to day tasks, losing...
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Fox Sports Telecast of a Typical NFL Game Leads – a Disparate Viewing...
How many on-screen graphics do you see? I count six; the super scoreboard module in the upper left, scores from other games in the upper right, first down line (yellow), line of scrimmage (blue),...
View ArticleThe Age of Connectedness
When the iPhone was first introduced in January 2007, it was hard to imagine that a device would change mobile computing. Nearly 3 years later, new devices are shaping consumer connectedness and...
View ArticleTrends in Talent Acquisition
Small business is on the rise, taking shape a new generation of entrepreneurs. The Small Business Administration (SBA) reported that an estimated 27.5 million small businesses operated in the US in...
View ArticleConnecting to Kinect?
Video games continue to evolve with the newest release of Microsoft’s new controller-less gaming & entertainment system called Kinect for XBOX 360. It’s safe to say that we have come a long way...
View ArticleAtlanta Based Motion Stability Introduces the Launch of a New Brand Strategy...
ATLANTA, GA: October 28, 2010 — Motion Stability, a leading physical therapy and rehabilitation center headquartered in Atlanta, GA, introduces a new brand strategy and website. Motion Stability, a...
View ArticleJunction Creative Solutions (Junction) Heeds Its Own Advice To React, Adapt,...
ATLANTA, GA: December 09, 2010 – Junction Creative Solutions (Junction), an Atlanta based strategic firm, faced the economic challenges head on to not only survive, but flourish. By employing the same...
View ArticleAnnouncing Junction’s 2011 Entrepreneurial Series
Happy New Year from Junction Creative Solutions! In 2011, Junction will offer an entrepreneurial blog series focused for entrepreneurs looking to start a new business. Each month, Junction will...
View ArticleCarl House Introduces a New Online Presence
Carl House, the event venue of the southeast, located between Atlanta and Athens, unveils a new online experience capturing the essence of the traditional antebellum-style home. The new website is...
View ArticleEntrepreneur Readiness?
Businesses start somewhere – more often driven by an entrepreneurial passion. The transition from employee to entrepreneur is not for the faint of heart. Statistically, many entrepreneurs fail....
View ArticleThe Tsunami Effect on Technology
While it may seem a distant tragedy, the global nature of contemporary business means that the earthquake off the coast of Japan and its attendant destruction very much impact us as consumers of...
View ArticleYou Don’t Know What You Don’t Know
Entrepreneurs are in the business of taking risks, whether investing in a start-up or reinvesting in an existing business. Without a silver bullet for success, mitigating the day-to-day can present...
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Junction Creative Solutions Making Waves in the Northeast
Further extending its reach into the northeastern United States, Atlanta-based Junction Creative Solutions (Junction) hosted a series of networking events aboard Freedom Yacht, sister ship to the...
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Where Are You Sitting?
November touts “Best Places to Work” issues across many major media outlets. Most prominently, Fortune releases its list of 100 Best Companies to Work For, but numerous other outlets partake in the...
View ArticleJunction Creative Solutions Expands Client Portfolio to Thrive in 2011
Junction Creative Solutions (Junction), an Atlanta-based hybrid strategic firm founded in 2008, marks the end of 2011 by posting 300% growth, its second triple-digit-growth year in a row. This...
View ArticleWhere the Rubber Meets the Road
The slow economy of recent years has forced the reconsideration of budgeting for people from all walks of life. For many, the downturn has meant drastically reduced spending. Much more severe than...
View ArticleThe Golden Ticket
The focus for most marketers is on social, mobile, and all things technology in an attempt to capture market share and provide measurable return on investment. In an effort to be better, faster, and...
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Is Trimming the Budget Killing Walmart’s Brand?
In an effort to be more competitive in the face of increased competition, mainly from their “dollar store” competitors, Wal-Mart has been minding its costs as U.S. sales growth slows. U.S. locations...
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Nothing Planned, Little Achieved, Everything at Risk
Entrepreneurs readily thrive on formulating great ideas for new products and business ventures and many even manage to muster credibility when it comes to formulating a vision for success, but all too...
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Bigger Not Always Better in the World of Marketing
Procter & Gamble Company (P&G), an American multinational consumer goods company, is as familiar to the average American as Mom and her famous apple pie. Established in Cincinnati, Ohio in...
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From Catalogs to eCommerce: J Crew Remains Relevant
The most famous and successful family owned brands in the fashion industry have managed to survive multiple economic downturns, two world wars, numerous global conflicts, two depressions, countless...
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Letting the Genie Out of the Bottle Too Soon?
When a Portland, Oregon, engineer’s 13-year-old daughter asked if it was possible to build a one-wheeled motorcycle she saw in a video game, Chris Hoffmann decided that yes – he probably could....
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Defining the Role of Strategy in an Organization
One of the most used and least understood terms in business is strategy. While nearly every organization’s success can be traced to a well-founded and directed plan of action, or strategy, many...
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Move Over Santa, Here Comes The Great Pumpkin!
Once reserved for the single last day in October, Halloween was a time when younger children donned costumes and set out throughout the neighborhoods of America, knocking on suspecting home dwellers...
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Junction Creative Solutions Announces Client Launch of New Ultimate Health...
November 12, 2014 – ATLANTA, GA: Junction Creative Solutions (Junction) and its client Ultimate Health School (Ultimate) announce the launch of a new website. Ultimate is a Virginia based accredited...
View ArticleThe Glamourous, Sexy World of Entrepreneurship?
At a time when nearly half of the workforce is struggling to land a full time career with a company that values commitment to long-term employees, the temptation to jump the corporate ship and seek...
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Price Is No Longer Enough to Motivate Consumers to Act
It is a debate among marketers that has raged since the word “Discount” first found its way into consumer’s vocabulary. Add descriptors like “Sale”, “Reduced”, “Low price leader”, “Special”, “We sell...
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Getting the E-commerce Experience Right Has Never Been More Important
As more and more consumers turn to the Web for their holiday shopping, performance of e-merchants online experience is becoming increasingly important to the bottom line. A recent Harris Poll...
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Is Today Your Day to Answer the Call?
The following you will read two stories of accomplished women, who when faced with the opportunity, combined their passion and embrace for the entrepreneurial spirit to achieve new visions of personal...
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It is as Good a Time as Ever to Make it Happen
Starting a new business venture is always fraught with challenges and risks, even in the best of economic times. The process of performing a thorough evaluation of all things to do with strategy,...
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The Ever Evolving Dynamics of Marketing in 2015
It is hard to imagine a time in history when the art and science of connecting producers with consumers has experienced as dramatic and disruptive period of change as it has in the past few years. The...
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Financing the Dream
If enthusiasm and visions of grand scale success were forms of legal tender funding that great business idea would be easy and efforts to launch it and grow its future would be assured. But an...
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A Well-Defined Marketing Strategy Focuses on Return on Investment
Developing a long-term plan to achieve an objective is not a ground breaking initiative by any stretch of imagination and any first year business student or budding entrepreneur will attest to being...
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Online Security: A Competitive Advantage?
Are you completely confident, when you use one or more of the online ecommerce or social media outlets, that your personal data is protected from malicious hackers seeking to gather the information...
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Business Operational Marketing Trends in 2016
For those who longed for a breather, even the briefest of respite, from all the mega pieces of data that is pouring from the seemingly endless number of sensors, trackers and locators that mine the...
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A Customer Obsessed Culture is at the Center of Successful Marketing Strategy...
As businesses embark on another year of battling on the fields and in the trenches of competition, the plethora of new and nearly new methods of connecting with customers and the marketing tools used...
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The Ultimate Prize for Best Brand Soon to Be Awarded
Winning an election, any election to public office, requires a candidate to capture at least 51 percent of the market. A bit daunting, to say the least particularly when even the most successful...
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How Much of Your Advertising Spend Is Getting Blocked?
“Half the money I spend on advertising is wasted,” Philadelphia department store magnate John Wanamaker was famously quoted as saying. “The trouble is I don’t know which half.” And while the markets,...
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Junction Practices What It Preaches
A company’s website is a living, breathing entity on the internet and, in today’s digital marketing world, your audience’s first impression of your business. Protecting a brand image and maintaining...
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Aligning Sales and Marketing to Produce Business Growth
Ask any veteran in business and you’ll hear stories about the ongoing war between the marketing function and the sales department. Many relationships between the sales and the marketing departments...
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Understanding How To Use Business Purpose to Increase Value
Much has been written and said about the importance of remaining true to who you are and being consistent in acting synchronously with your core values. Consistency, whether applied to personal...
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Are You Preparing a Business Strategy to Weather Any Storm in 2017?
As we approach the year-end, tradition demands that business leaders begin to focus on the trends in the economy and set-forth economic predictions for the coming year and propose strategies to enable...
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Interesting and Challenging Times Ahead for Marketers
At the coming of the end of each calendar year there comes a practice that appears to be an unavoidable part of our culture. It is understandable that at the end of something there certainly must be a...
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Gettysburg Cancer Center Impacts Cancer Patients by Providing Comprehensive Care
Comprehensive Cancer Center A Leader in Oncology Care Across the Region Since 1989 Technology and connectivity continues to disrupt how we access information. Once limited to a one-or two line posting...
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Will 2017 Be a Year of Dynamic Growth or Challenge for Businesses?
2017 promises to be a time of real economic growth and expansion, yet riddled with a dynamically changing political environment. All of this during a time where technology is expected to advance five...
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